The Magic of the Lean Startup

The Magic of the Lean Startup

I call it magic because it always feels fascinating to discover insights while exploring this new approach in thinking about expending resources – time, money and efforts; these thought patterns opens up a dimension that one could easily be oblivious of. The magical effect is even more pronounced in situations when the whole concept is…

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The Lean Startup Machine Lagos – May 16th – May 18th

Lagos, Nigeria – April 27th 2014 What is Lean Startup? “Lean startup” is a method for developing businesses and products first proposed in 2011 by Eric Ries. Based on his previous experience working in several U.S. startups, Ries claims that startups can shorten their product development cycles by adopting a combination of business-hypothesis-driven experimentation, iterative product releases,…

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Starting a Successful Business in 3 days

People of the startup nation, these are exciting times. Very soon into the future, there would be a higher percentage of people that would have had their confidence level for startup-building increased and would be sure they can avoid common pitfalls that causes failure in earlier staged startups. Part of this reality would be enabled…

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A tale of 16 Startups: How Hackthons help Startups fail

A tale of 16 Startups: How Hackthons help Startups fail

My first real encounter with birthing startups dates as far back as  2011. It was Startup weekend Lagos, and we were supposed to turn Lemonades into Heliocopters (Tina Seelig’s definition for being an enterpreneur). We were supposed to think and develop viable technology ideas in 54 hours, Friday evening till the end of Sunday. Should…

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Hello Small Business, Are You Applying Inbound Marketing or Outbound?

Hello Small Business, Are You Applying Inbound Marketing or Outbound?

To really feel the experience of this post, you need to watch the video below. This is a video ad from the car company, Mercedes Benz (Pronounced /Mur-say-dez/) trying to advertise the stability feature of their cars- body magic and they looked to the hens to execute this inbound marketing video advert. Until the end…

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Want to fast track your startup? start building a Community

Want to fast track your startup? start building a Community

If this startup game was a matter of how cool or awesome what you are offering is, then a lot of folks would have conquered that word “Startup”; but it’s not – It’s essentially how you get the bucks to roll in.. cool or no cool.. just show us the money, then we know you…

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